By default, the plugin sends the webhooks data in the String (stringify the JSON object) format.
If the integration application requires to exchange the data in JSON format, in such cases, select the webhook data format as “JSON.”.
https://www.w3schools.com/js/js_json_stringify.asp
Navigate to ‘Click to Chat’ —> ’Other Settings’- Advanced Settings – Webhook data format
Webhooks are used for analytics to
- Track the clicks performed on the WhatsApp icon on a web page.
- Capture the data entered in the Greetings form.